{"id":18264,"date":"2024-12-12T22:04:43","date_gmt":"2024-12-12T23:04:43","guid":{"rendered":"http:\/\/medexperts.pro\/?p=18264"},"modified":"2024-12-13T00:25:09","modified_gmt":"2024-12-13T00:25:09","slug":"youtube-tv-hikes-monthly-price-to-82-99-a-14-percent-increase","status":"publish","type":"post","link":"https:\/\/medexperts.pro\/?p=18264","title":{"rendered":"YouTube TV Hikes Monthly Price to $82.99, a 14 Percent Increase"},"content":{"rendered":"<div><\/div>\n<p id=\"article-summary\" class=\"css-79rysd e1wiw3jv0\">The increase is the latest for the streaming service, which debuted in 2017 at $35 a month. The company blamed \u201crising content costs.\u201d<\/p>\n<section class=\"meteredContent css-1r7ky0e\">\n<div class=\"css-s99gbd StoryBodyCompanionColumn\" data-testid=\"companionColumn-0\">\n<div class=\"css-53u6y8\">\n<p class=\"css-at9mc1 evys1bk0\">YouTube TV is becoming more expensive \u2014 again.<\/p>\n<p class=\"css-at9mc1 evys1bk0\">YouTube announced on Thursday that the price of its<span class=\"css-8l6xbc evw5hdy0\">  <\/span>streaming service had increased $10 a month, a 14 percent increase, to $82.99. For new subscribers, the change takes effect immediately, while existing subscribers will begin to pay the higher price on Jan. 13.<\/p>\n<p class=\"css-at9mc1 evys1bk0\">In a <a class=\"css-yywogo\" href=\"https:\/\/x.com\/YouTubeTV\/status\/1867236661173612567\" title rel=\"noopener noreferrer\" target=\"_blank\">statement<\/a> posted on social media and emailed to YouTube TV subscribers, YouTube, a subsidiary of Google, cited \u201crising content costs\u201d for the price change.<\/p>\n<p class=\"css-at9mc1 evys1bk0\">\u201cWe don\u2019t make these decisions lightly, and we realize this impacts our members,\u201d the company said, adding that anyone who was paying a discounted rate or was on a trial would not be affected until that promotional period ended.<\/p>\n<p class=\"css-at9mc1 evys1bk0\">The increase means YouTube TV is now charging the same as Hulu\u2019s most popular television streaming package. Hulu, a rival cable substitute, raised that monthly streaming charge in October.<\/p>\n<\/div>\n<\/div>\n<div data-testid=\"Dropzone-1\"><\/div>\n<div class=\"css-s99gbd StoryBodyCompanionColumn\" data-testid=\"companionColumn-1\">\n<div class=\"css-53u6y8\">\n<p class=\"css-at9mc1 evys1bk0\">It is the latest in a series of price hikes for YouTube TV, which <a class=\"css-yywogo\" href=\"https:\/\/www.nytimes.com\/2017\/02\/28\/technology\/youtube-subscription-television-service.html\" title>debuted<\/a> in 2017 at $35 a month and has slowly risen in price ever since, first to $50 a month in 2019 and most recently to $72.99 in March 2023.<\/p>\n<p class=\"css-at9mc1 evys1bk0\">YouTube will not be adding new channels for subscribers as part of the increase. YouTube TV\u2019s current offering of more than 100 traditional network and cable channels, a DVR service and six accounts per household will stay the same.<\/p>\n<p class=\"css-at9mc1 evys1bk0\">YouTube declined to say how many subscribers YouTube TV had, but it reported in February that the service had eight million paying customers.<\/p>\n<p class=\"css-at9mc1 evys1bk0\">Separate from YouTube, the company\u2019s free video platform that generates revenue through advertisements, YouTube TV competes with Hulu, Fubo, Sling and other streaming services that offer a range of channels. <\/p>\n<p class=\"css-at9mc1 evys1bk0\">Those cable substitutes compete for content as well as for customers, often at great cost. In 2022, YouTube TV <a class=\"css-yywogo\" href=\"https:\/\/www.nytimes.com\/2022\/12\/22\/business\/youtube-nfl-sunday-ticket.html\" title>acquired the exclusive rights<\/a> to a package of National Football League games called Sunday Ticket for $2 billion a year.<\/p>\n<\/div>\n<\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>The increase is the latest for the streaming service, which debuted in 2017 at $35 a month. The company blamed \u201crising content costs.\u201dYouTube TV is becoming more expensive \u2014 again.YouTube announced on Thursday that the price of its streaming service had increased $10 a month, a 14 percent increase, to $82.99. For new subscribers, the change takes effect immediately, while existing subscribers will begin to pay the higher price on Jan. 13.In a statement posted on social media and emailed to YouTube TV subscribers, YouTube, a subsidiary of Google, cited \u201crising content costs\u201d for the price change.\u201cWe don\u2019t make these decisions lightly, and we realize this impacts our members,\u201d the company said, adding that anyone who was paying a discounted rate or was on a trial would not be affected until that promotional period ended.The increase means YouTube TV is now charging the same as Hulu\u2019s most popular television streaming package. Hulu, a rival cable substitute, raised that monthly streaming charge in October.It is the latest in a series of price hikes for YouTube TV, which debuted in 2017 at $35 a month and has slowly risen in price ever since, first to $50 a month in 2019 and most recently to $72.99 in March 2023.YouTube will not be adding new channels for subscribers as part of the increase. YouTube TV\u2019s current offering of more than 100 traditional network and cable channels, a DVR service and six accounts per household will stay the same.YouTube declined to say how many subscribers YouTube TV had, but it reported in February that the service had eight million paying customers.Separate from YouTube, the company\u2019s free video platform that generates revenue through advertisements, YouTube TV competes with Hulu, Fubo, Sling and other streaming services that offer a range of channels. Those cable substitutes compete for content as well as for customers, often at great cost. In 2022, YouTube TV acquired the exclusive rights to a package of National Football League games called Sunday Ticket for $2 billion a year.<\/p>\n","protected":false},"author":1,"featured_media":18266,"comment_status":"close","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-18264","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/medexperts.pro\/index.php?rest_route=\/wp\/v2\/posts\/18264","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/medexperts.pro\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/medexperts.pro\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/medexperts.pro\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/medexperts.pro\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=18264"}],"version-history":[{"count":2,"href":"https:\/\/medexperts.pro\/index.php?rest_route=\/wp\/v2\/posts\/18264\/revisions"}],"predecessor-version":[{"id":18267,"href":"https:\/\/medexperts.pro\/index.php?rest_route=\/wp\/v2\/posts\/18264\/revisions\/18267"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/medexperts.pro\/index.php?rest_route=\/wp\/v2\/media\/18266"}],"wp:attachment":[{"href":"https:\/\/medexperts.pro\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=18264"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/medexperts.pro\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=18264"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/medexperts.pro\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=18264"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}