{"id":17421,"date":"2024-11-28T23:53:34","date_gmt":"2024-11-29T00:53:34","guid":{"rendered":"https:\/\/medexperts.pro\/?p=17421"},"modified":"2024-11-29T01:23:59","modified_gmt":"2024-11-29T01:23:59","slug":"canada-accuses-google-of-creating-advertising-tech-monopoly","status":"publish","type":"post","link":"https:\/\/medexperts.pro\/?p=17421","title":{"rendered":"Canada Accuses Google of Creating Advertising Tech Monopoly"},"content":{"rendered":"<div><\/div>\n<p id=\"article-summary\" class=\"css-79rysd e1wiw3jv0\">The case largely echoes an antitrust action in the United States and seeks to force Google to sell off sections of its online ad business.<\/p>\n<section class=\"meteredContent css-1r7ky0e\">\n<div class=\"css-s99gbd StoryBodyCompanionColumn\" data-testid=\"companionColumn-0\">\n<div class=\"css-53u6y8\">\n<p class=\"css-at9mc1 evys1bk0\">Canada\u2019s competition authority on Thursday accused Google of abusing its tools for buying and selling online advertising to create a monopoly, and filed a complaint seeking to force the company to sell two of its main advertising technology services.<\/p>\n<p class=\"css-at9mc1 evys1bk0\">The case strikes at the heart of Google\u2019s business and echoes an ongoing <a class=\"css-yywogo\" href=\"https:\/\/www.nytimes.com\/2024\/11\/25\/technology\/google-advertising-monopoly.html\" title>U.S. antitrust lawsuit against the Silicon Valley giant.<\/a><\/p>\n<p class=\"css-at9mc1 evys1bk0\">Both cases come amid four other lawsuits filed in the United States against Google since 2020 and other efforts by officials around the world to reign in the power that large technological companies like Google, Amazon and Apple hold over information and commerce online.<\/p>\n<p class=\"css-at9mc1 evys1bk0\">Canada is also attempting to use new laws to <a class=\"css-yywogo\" href=\"https:\/\/www.justice.gc.ca\/eng\/csj-sjc\/pl\/charter-charte\/c63.html\" title rel=\"noopener noreferrer\" target=\"_blank\">limit harms caused by social media<\/a> and to require tech companies to <a class=\"css-yywogo\" href=\"https:\/\/www.canada.ca\/en\/canadian-heritage\/services\/online-news.html\" title rel=\"noopener noreferrer\" target=\"_blank\">compensate traditional news organizations<\/a>.<\/p>\n<\/div>\n<\/div>\n<div data-testid=\"Dropzone-1\"><\/div>\n<div class=\"css-s99gbd StoryBodyCompanionColumn\" data-testid=\"companionColumn-1\">\n<div class=\"css-53u6y8\">\n<p class=\"css-at9mc1 evys1bk0\">In a statement, Canada\u2019s Bureau of Competition Policy, a law enforcement agency, charged that Google has used its position as the largest provider of software for buying and selling ads, its marketplace for ad auctions and its services for showcasing the ads to illegally dominate the sector.<\/p>\n<p class=\"css-at9mc1 evys1bk0\">The company\u2019s conduct, it said, ensured that the Alphabet-owned Google \u201cwould maintain and entrench its market power,\u201d adding that it \u201clocks market participants into using its own ad tech tools, prevents rivals from being able to compete on the merits of their offering.\u201d<\/p>\n<div class=\"css-1336jj\">\n<div class=\"css-121kum4\">\n<div class=\"css-171d1bw\"><\/div>\n<div class=\"css-asuuk5\">\n<div class=\"css-7axq9l\" data-testid=\"optimistic-truncator-noscript\">\n<div data-testid=\"optimistic-truncator-noscript-message\" class=\"css-6yo1no\">\n<p class=\"css-3kpklk\">We are having trouble retrieving the article content.<\/p>\n<p class=\"css-3kpklk\">Please enable JavaScript in your browser settings.<\/p>\n<\/div>\n<\/div>\n<div class=\"css-1dv1kvn\" id=\"optimistic-truncator-a11y\">\n<hr \/>\n<p>Thank you for your patience while we verify access. If you are in Reader mode please exit and\u00a0<a href=\"https:\/\/myaccount.nytimes.com\/auth\/login?response_type=cookie&amp;client_id=vi&amp;redirect_uri=https%3A%2F%2Fwww.nytimes.com%2F2024%2F11%2F28%2Fworld%2Fcanada%2Fgoogle-complaint-ad-monopoly.html&amp;asset=opttrunc\">log into<\/a>\u00a0your Times account, or\u00a0<a href=\"https:\/\/www.nytimes.com\/subscription?campaignId=89WYR&amp;redirect_uri=https%3A%2F%2Fwww.nytimes.com%2F2024%2F11%2F28%2Fworld%2Fcanada%2Fgoogle-complaint-ad-monopoly.html\">subscribe<\/a>\u00a0for all of The Times.<\/p>\n<hr \/>\n<\/div>\n<div class=\"css-1g71tqy\">\n<div data-testid=\"optimistic-truncator-message\" class=\"css-6yo1no\">\n<p class=\"css-3kpklk\">Thank you for your patience while we verify access.<\/p>\n<p class=\"css-3kpklk\">Already a subscriber?\u00a0<a data-testid=\"log-in-link\" class=\"css-z5ryv4\" href=\"https:\/\/myaccount.nytimes.com\/auth\/login?response_type=cookie&amp;client_id=vi&amp;redirect_uri=https%3A%2F%2Fwww.nytimes.com%2F2024%2F11%2F28%2Fworld%2Fcanada%2Fgoogle-complaint-ad-monopoly.html&amp;asset=opttrunc\">Log in<\/a>.<\/p>\n<p class=\"css-3kpklk\">Want all of The Times?\u00a0<a data-testid=\"subscribe-link\" class=\"css-z5ryv4\" href=\"https:\/\/www.nytimes.com\/subscription?campaignId=89WYR&amp;redirect_uri=https%3A%2F%2Fwww.nytimes.com%2F2024%2F11%2F28%2Fworld%2Fcanada%2Fgoogle-complaint-ad-monopoly.html\">Subscribe<\/a>.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>The case largely echoes an antitrust action in the United States and seeks to force Google to sell off sections of its online ad business.Canada\u2019s competition authority on Thursday accused Google of abusing its tools for buying and selling online advertising to create a monopoly, and filed a complaint seeking to force the company to sell two of its main advertising technology services.The case strikes at the heart of Google\u2019s business and echoes an ongoing U.S. antitrust lawsuit against the Silicon Valley giant.Both cases come amid four other lawsuits filed in the United States against Google since 2020 and other efforts by officials around the world to reign in the power that large technological companies like Google, Amazon and Apple hold over information and commerce online.Canada is also attempting to use new laws to limit harms caused by social media and to require tech companies to compensate traditional news organizations.In a statement, Canada\u2019s Bureau of Competition Policy, a law enforcement agency, charged that Google has used its position as the largest provider of software for buying and selling ads, its marketplace for ad auctions and its services for showcasing the ads to illegally dominate the sector.The company\u2019s conduct, it said, ensured that the Alphabet-owned Google \u201cwould maintain and entrench its market power,\u201d adding that it \u201clocks market participants into using its own ad tech tools, prevents rivals from being able to compete on the merits of their offering.\u201dWe are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and\u00a0log into\u00a0your Times account, or\u00a0subscribe\u00a0for all of The Times.Thank you for your patience while we verify access.Already a subscriber?\u00a0Log in.Want all of The Times?\u00a0Subscribe.<\/p>\n","protected":false},"author":1,"featured_media":17423,"comment_status":"close","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-17421","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/medexperts.pro\/index.php?rest_route=\/wp\/v2\/posts\/17421","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/medexperts.pro\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/medexperts.pro\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/medexperts.pro\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/medexperts.pro\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=17421"}],"version-history":[{"count":2,"href":"https:\/\/medexperts.pro\/index.php?rest_route=\/wp\/v2\/posts\/17421\/revisions"}],"predecessor-version":[{"id":17424,"href":"https:\/\/medexperts.pro\/index.php?rest_route=\/wp\/v2\/posts\/17421\/revisions\/17424"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/medexperts.pro\/index.php?rest_route=\/wp\/v2\/media\/17423"}],"wp:attachment":[{"href":"https:\/\/medexperts.pro\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=17421"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/medexperts.pro\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=17421"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/medexperts.pro\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=17421"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}